01 of 05
Initial Options
I initially provided a range of travel-themed styles.
02 of 05
Revised Options
The social media team wanted to see more variations of the proposal before making a decision.
03 of 05
Initial Series
Early on in the branding development, our team used teal and blue as the main brand colors.
04 of 05
Revised Series
Later on, the brand coordinator requested I switch to teal and gold.
05 of 05
Finalized Series
After getting the feedback that the gold overpowered the teal, I added an intermediate color to the gradient which bridged the two extremes. I also switched dark and light colors as per request.
